![]() ![]() Pay someone to leave a Customer Review, or, offer a free gift or gift card in exchange for a Customer Review. ![]() Here is a breakdown of the current guidelines: What you CAN’T do: A big part of the issue is Amazon’s ever-changing review guidelines, which can be a little hard to decipher. This will ultimately lead to more book sales.Īcquiring a large number of book reviews on Amazon is difficult, especially for new or unknown authors that are still building a readership. The more positive reviews your book has, the higher it will rank in Amazon’s search results, increasing your book’s discoverability. The details behind Amazon’s search algorithms are a mystery, but it’s clear that reviews play an important role in a book’s search rankings. Having a lot of positive reviews on Amazon, the world’s leading book retailer, can mean the difference between success and failure with a book. The more positive reviews an author has, the more books he or she is likely to sell. ![]() Reviews are a critical, but challenging part of any book’s marketing strategy.Īuthors rely on reviews to build credibility and word of mouth marketing, while readers rely on them to decide whether or not to purchase a book. ![]()
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